Abstract
Newly organized companies can use it free of cost. If someone starting a new business of small level of business
then he can use it because it is free of cost or at a very low price. A company can make its own page on facebook
and share it with its users. If someone like it then he or she can share it also. So the ad can reach to the maximum
audience or users. It is necessary because a company who can’t bear the expenses of advertising it can use this
medium for advertising. Because it is free of cost or at available at very low price for its users and any one can
place his ad on social networks. You only need your id in such networks.
With the passage of time all the companies or organization will start using social networks because they want to
save their time and money. After some year everyone will become too much busy so that people want to buy
things online. They will never have time to go out and purchase things. So the usage of social networks is
increasing day by day.
The purpose of this study is to know the effectiveness of different advertising mediums in general public. To
forecast about overcoming media platforms on each other.To determine the percentage of people likelihood of
ads appearing in multi advertising platform.To observe the life cycle of a special media and its popularity.
To analyze the factors of popularity of social network advertising and disappearing factor of print media.
Population of this study is Gujrat city and survey method is used for this study.
Ejaz Bashir, Umair Nadeem, Anum, Muhammad Safdar Ali. (2021) Descriptive Analysis Of Social Network Advertisement And Print Media Advertisement In Pakistan, Journal of the Research Society of Pakistan, Volume-58, Issue-2.
-
Views
972 -
Downloads
96
Article Details
Volume
Issue
Type
Language
