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The democratic nature of social media coupled with its
unprecedented growth due to easy access and somewhat
anonymity of users have had implications for various social
groups during the last few years. A natural corollary to the vast
amount of discourse on social media is the competition and
conflict among individuals and groups to gain control and
dominance. Like the male politicians, the politically active
women in Pakistan also take to Twitter, a social media platform,
to express their ideas. Since Twitter is a public platform,
politically active men as well as women are exposed to a variety
of comments from their followers as well as critics. Through
textual analysis of tweets, and using the feminist lens, the
present study found issues of women objectification and delegitimization. It was found that younger women political
activists were framed as immoral while senior politicians were
body shamed. Vocabulary used by members of Twitter to
develop their discourse for representing various politically
active women in Pakistan shows uncivil behavior and gendered
prejudices.
Ali Ahmad, Muhammad Rashid Hafeez, Muhammad Shahbaz. (2020) “Sell-outs, Fatsos or Whores?”: Representation of Politically Active Pakistani Women on Social Media, Pakistan Social Sciences Review, Volume 4, Issue 1.
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