Abstract
The paper attempts to evaluate Pakistani political cartoons as a case
study in order to increase general understanding of the structures
and important features of political cartoons. Using quantoqualitative measures, current study is the semiotic analysis of
political cartoons published during the general election campaign
2013 in Pakistan. It analyses the ways cartoons were used as
communicative tools on internet and print media to produce
significant meaning and dominant political themes. This was a
crucial time when Pakistan was marred by Taliban attacks and
wanted a way forward to a new beginning. The era had also
reflected the most volatile period of Pakistan's political activity
among various political parties who utilized different mediums to
persuade voters including print and electronic media. Furthermore,
it explores the impact of cartoons on common people in the
backdrop of social, political, ethical and religious milieu.
Nazra Zahid Shaikh, Ruksana Tariq, Dr. Najeeb-us-Saqlain. (2016) Cartoon war….. A political dilemma! A semiotic analysis of political cartoons, Journal of Media Studies, Volume 31, Issue 1.
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