تلخیص
This paper investigates and analyzes the prevailing environment of Women
Entrepreneurships in Pakistan with a view to analyze the impact of
psychological and social factors on entrepreneurial performance. The paper
further identifies the problems being encountered by women entrepreneurs of
Pakistan and suggests measures for their improvement that shall lead to their
performance in competitive global business environment. For this reason
registered women entrepreneurs of Pakistan were selected and a total of 253
were sampled for the study and data was collected through a questionnaire. The
study reveals that psychological and social factors affect the women
entrepreneurial performance. Suggestions have been given to improve the
prevailing environment of women entrepreneurship in Pakistan.
Arooj Zeb. (2018) Determinants of successful women entrepreneurship in Pakistan, Abasyn Journal of Social Sciences, Volume-11, Issue-1.
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