Abstract
This study aims to investigate the effects of those factors which are
responsible to determine the attitude of the customers towards Islamic banking.
This study is based on self developed40 items questionnaire grouped in 7 main
variables. 300 Questionnaire were distributed through convenience sampling
among the customers out of which 265 questionnaires a good response rate of
88.33% was received. Correlation and regression test were applied to the
collected data and research findings show that cost effectiveness, Service
facilitation and intention to use has more significant effect on the attitude of the
customers than other factors like religious compliance and social influence.
Muhammad Asif, Dr. Fayaz Ali Shah, Dr. Mustafa Afeef, Zeeshan Ahmed. (2016) Factors Determining the Attitude of Customers towards Islamic Banking: A Study of Peshawar, Pakistan, Abasyn Journal of Social Sciences, Volume-09, Issue-1.
-
Views
978 -
Downloads
67
