Abstract
Proponents of Corporate Social Responsibility (CSR) argue that it helps in achieving long term financial viability and profitability while the critics are of the opinion that it distracts the business from its core objective of earning profits and increasing wealth of the shareholders. This argument has led to research regarding the relationship between CSR and Corporate Financial Performance (CFP), the results of whom has been contradictory. Being a developing country this concept is at its infancy in Pakistan and little research has been done in this regard. Keeping this in mind the present study is conducted to analyze the relationship between CSR and financial performance of Pakistani banks. Corporate Social Performance (CSP) is measured via primary data collected through a structured questionnaire while CFP was measured using financial ratios from the annual financial statements for the period 2010 to 2015.From the results of the correlation analysis and multiple regressions analysis, an overall positive significant relationship was noted between CSP and CFP. The alternative hypothesis was thus accepted concluding on positive relationship of CSP and CFP in Pakistani banks

Syed Faisal Shah, Shahid Jan Kakakhel. (2017) The Relationship between Corporate Social Performance and Corporate Financial Performance in Banking Industry of Pakistan, Journal of Managerial Sciences, Volume 11, Issue 3.
  • Views 515
  • Downloads 52

Article Details

Volume
Issue
Type
Language