Abstract
The core objective of the proposed study is to find the role of employee
engagement to enhance the effect of spiritual intelligence, emotional
intelligence and flexible working arrangements towards employee
loyaltyin PROTON automotive industry Malaysia. The employees of
generation Y have different characteristics and are not loyal to the
organizations. Thus, there is increase in the employee turnover ratios
which are costly for the organization. To address this issue, the
proposed study established the cross-sectional research design and
quantitative technique. Data were collected through email survey by
using questionnaires. SmartPLS (structural equational modeling) was
used to analyze the data. Study results found that spiritual intelligence,
emotional intelligence and flexible working arrangements have positive
relationship with the employee loyalty. Moreover, it is found that the
employee engagement is a vital factor to enhance the employee loyalty
through spiritual intelligence, emotional intelligence and flexible
working arrangements. Hence, the proposed study has theoretically
contributed that the employee engagement plays a mediating role. This
study is most beneficial in PROTON context to enhance their employee
loyalty and eventually retention through effective employee engagement
strategies or practices.
muhammad farhan rasheed, areeba rashid. (2019) Factors effecting Employee Loyalty through Mediating role of Employee Engagement: Evidence from PROTON Automotive Industry, Malaysia, Journal of Managerial Sciences, Volume 13, Issue 3.
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