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The importance of competitive advantage has extended from
manufacturing and services to education industry as it is crucial
for their survival and growth. Knowledge management is
considered integral element to attain competitive advantage,
particularly in the knowledge driven economy. However, past
studies provide inconclusive results about the essentiality of
knowledge management processes for attaining the competitive
advantage. Therefore, this study empirically examines the
moderating effect of collaboration and top management’s support
on the relationship between knowledge acquisition and
competitive advantage in public higher education institutions of
Pakistan. The data were collected through self- administered and
email questionnaires which were distributed to the faculty
members working at the managerial positions in the Public Sector
Higher Education Institutions of Pakistan(PHEIs).Total176
questionnaireswere duly completed. Hence, they were used for the
final analysis. The PLS-SEM was employed for the testing of
hypotheses. The results for the hypotheses reveal that knowledge
acquisition has a significant and positive effect on CA. Yet, the
moderating effect of collaboration on the relationship between
knowledge acquisition and CA remained insignificant. On the
other hand, the moderating effect of top management support on
the relationship between knowledge acquisition and CA has been
found as significant and negative.
Jahanzeb Khan , Kashif Akram , Rana Muhammad , Adeel-Farooq , Jahanzeb Khan, Kashif Akram, Rana Muhammad Adeel-Farooq, Warda Najib Jamal, Sohail Ahmed. (2020) Moderating Effect Of Collaboration And Top Management Support On The Relationship Between Knowledge Acquisition And Competitive Advantage In The Public Higher Education Institutions, Journal of the Research Society of Pakistan, Volume 57, Issue 1.
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