The financial system spurs the economic growth or economic growth necessitates the development of financial system is a million dollar question. Many studies across the globe have been undertaken to ... Read More

The study examines the relationship between financial sector development and economic growth of Pakistan for a period from 1981 to 2015.Using annual time series data, an econometric model is develop ... Read More

Textiles and apparel is the largest industrial sector of Pakistan and plays a significant role in its economy, particularly in export earnings. It has been observed that the small and medium enterpr ... Read More

For the 21st Century marketing managers the globalization has resulted in a fierce battle of the brands at the local and global levels. It has opened new brand investment avenues for the local and g ... Read More

This article develops a conceptual framework that explains how work family conflict has an influence on internal service quality resultantly having an influence on customer orientation. There are pl ... Read More

The intention of this study is to pinpoint the mediating role of celebrity effective endorsement in effect of celebrity characteristics (credibility, familiarity, brand and clutter) on purchase inte ... Read More

The aim of the study is to ascertain the impact of Environmental Health/Security on Green Buying intention. Population for the study consisted of three provincial capitals’ (Peshawar, Lahore, and Ka ... Read More

Most of the organizations are striving to implement organizational leaning philosophy to have a competitive advantage in complex, volatile and fierce market environment. Except few, organizations mo ... Read More

This study aims to analyze the impact of entrepreneurship education on students’ attitudes. A deductive approach is used to arrive at conclusive evidence of the role entrepreneurship education plays ... Read More

Academic and political debates across the globe have greatly voiced the challenge of undefined costs resulting from the defined-benefit pension system. The most important cause, which resulted in th ... Read More

In today's knowledge-based economies, exploitation of the existing knowledge in an organization and resulting creation of new knowledge has become vital. This journey of Knowledge Management (KM), ho ... Read More

Understanding the effective use of technological innovation’s, for instance eMarketing, is debatably considered as the vital challenge faced by the businesses. The past studies indicated that the ass ... Read More

The objective of this research paper is to study the incentivized tax policy and its impact on investments in Pakistan. The study mainly relies on quantitative method of inquiry and is clearly aimed ... Read More

Organizations and industries characterized by highly competitive environments need organizational factors that foster voice behavior amongst their employees. Two critical factors amongst these are l ... Read More

The paper focuses on vertical conflict between the mega retailers/wholesalers and Fast Moving Consumer (FMCG) manufacturers in developing markets. To contextualize, the traditional distribution str ... Read More

The rate of violent crimes has increased considerably in all regions of the globe during the recent decades. Specifically, the residents of the terrorism-effected countries have witnessed an unprece ... Read More

There is a lot of debate on the relationship of internal marketing and performance as well the relationship of organizational culture and performance but there is no such study which shows the media ... Read More

The concept of workplace ostracism and employee silence has achieved considerable attention in field of organizational psychology in recent years. This research examined the relationship of workplac ... Read More

This study explores how state enterprises, incorporating competing institutional logics, internally manage the contradiction of logics that they embody. Using case study research design, the study a ... Read More

The debt maturity of listed firms in Pakistan has shown significant decline over the last decade. In this study, we investigate changes in both the demandside and supply-side factors that are respons ... Read More

This study analyzes the dynamic interlinkages between money, currency, and capital markets for Pakistan using Autoregressive-Distributed Lag (ARDL) Bounds testing, and Augmented Vector Autoregressio ... Read More

The purpose of this study is to investigate the long- and short-run comovement of stock market returns of Pakistan with developed and emerging Asian countries over the period 1995-2014 using ARDL co ... Read More

This paper examines the validity of Technical analysis on Karachi Stock Exchange by investigating the tools used in Technical analysis for the sample period of 1997 to 2014. The KSE-100 index was ex ... Read More