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The purpose of this study is to recognize the contribution of a commendable Pakistani artist, who from a simple stunt man became the Sultan of the Lollywood industry and how and why he ruled the cinema of Pakistan for several decades. Thus, this visual study begins from his initial struggle and hard work in the industry, which later contributed to shape a culture in the Punjabi film industry (Gundasa Culture) within a short span of 40 years from 1956 to 1996. For this purpose, a visual library of this legend has been created through a series entitled “Lasting Impressions”, which not only describes this legend’s struggling journey in the film industrybut also narrates his glory, for his name is listed in the genies book of world records for acting in 800 films and winning 160 awards for his spectacular performance.

Amna Riaz, Sarah Umer. (2022) A Visual Library on The Contribution of Sultan Rahi In Punjabi Film Industry, Journal of the Research Society of Pakistan, volume 59, issue 2.
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