This research examines the relationship of firm reputation, sales and customers loyalty with the philanthropic practices. This study has focused on two pharmaceutical firms i.e. GSK and Schazoo Zaka f ... Read More

The objective of the study is to assess financial Management skills among the university level students enrolled in different universities and colleges in Peshawar city by employing both t-tests and A ... Read More

Tourism industry serves as a ray of hope for many developing countries. It is not only boosting the economy of many countries, but also contributing in changing the standards of living of poor. This r ... Read More

This study examines the monetary approach to the Pakistan balance of payments for the period 1990–2008. Through the reserve flow equation, it tests whether excess money supply played a significant rol ... Read More

A close positive relationship between expansion in exports of a country and economic development has been observed by a good number of researchers theoretically as well empirically. The aim of this re ... Read More

Every organization has to go through phase of struggle in always evolving external environments. Every Organization has to come up with new ways to increase effectiveness and efficiency of the busines ... Read More

The study forecast Public Sector Development Program (PSDP) allocation to sports sector upto 2020 in Pakistan, utilizing time series secondary data ranging from 1988 to 2010, taken from official docum ... Read More

Islamic Banking in Pakistan has been growing steadily for the past ten years. Its market share in the overall banking industry has increased from 1 percent in the year 2001 to more than 7 percent by J ... Read More

The basic objective of this paper is to examine the farm size and cropping intensity relationship in the command area of CRBC. Stage I and Stage II of CRBC are taken for the study. A traditional inver ... Read More

This study primarily attempts to investigate the relationship among the variable to create rational motivation in the field of insurance in the context of Peshawar. Besides, the study also attempts to ... Read More

This study was conducted in district Swabi in 2010, where the data was collected through survey in three villages namely, Swabi, Zaida and Topi. In total, 225 respondents were interviewed to examine t ... Read More

This paper examines the impact of Micro finance on living standard of poor people of D.I.Khan district. A total of 50 respondents were selected by using stratified random sampling technique. Regressio ... Read More

Tendency to migrate from one place to another is probably as old as history of human kind. In primitive societies, such migration took place due to several factors, like adverse climatic conditions, d ... Read More

Broadly speaking, there are two types of banking systems in the world, Islamic, and Conventional, Banking System. Conventional banking is an interest-based system while Islamic banking is an interest- ... Read More

The purpose of this research work was to compare the level of organizational commitment among faculty members of the public and private sector universities of Khyber Pakhtunkhwa. Data collected from 9 ... Read More

There is no huge industrial base in Peshawar. Most of the industries are either sick or closed and the operating units look for the short cuts to save most of the advertising cost, and for this reason ... Read More


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